Back Azimuth specializes in simplifying the complexities of international expansion using the Internet by implementing proven scalable solutions.With over 25 years experience working with some of the largest and most complex websites in the world, we have the experience and tools to tackle your challenges with the explicite goal if increasing revenue and effeciency.
Web Effectiveness Audits
We can audit your current website performance at the global and market level and develop a roadmap for improvement.
Center of Excellence
We have spent over 20 years helping companies integrate digital best practices into their existing workflows. Some of our greatest success stories resulted from developing a Center of Excellence to foster collaboration and uniformity across brands and markets.
Most migrated sites tend to lose as much as 80% of their traffic after a change. We have developed processes and tools that will minimize that decline and help increase traffic.
Voice of the Consumer Insights
The first step in any global strategy is to understand the needs, interests, and most importantly, wants of your consumer to help you identify content that will engage and convert them.
Global Search Strategy
We have spent over 20 years helping companies get more out of their global search programs.? We can work with you to develop a center of excellence and workflows that will scale, manage and increase performance in all markets.
Site Acquisition & Integration Strategy
Most acquired sites are not correctly integrated into the new hierarchy resulting in a loss of nearly all traffic after acquisition due to poor integration workflow.