Analysis Types
Back Azimuth?s Voice of the Consumer Data Management System (VOCDMS) is a cloud-based data mining platform which aggregates keyword and social media data into a single web-based application enabling marketers to better understand their prospects while identifying performance gaps that are overlooked by other tools.
Audience Segment Modeling
Enables your business to understand the interest/intent of an organizations target market by looking at the words and phrases they use to find and share information via various Internet channels.
Authority Monitoring
monitoring the authority performance of a keyword cluster to ensure the largest share of opportunities are captured.On our tests
Optimal Content
identifies situations where the wrong message is presented in high-value engagement opportunities.? This may include web pages