Does the Cost of Not Ranking get your CFO’s Attention?

One of my biggest frustrations is the apparent lack of interest in Search Marketing, specifically SEO, from senior management.  For many companies, visits from search engines drives the vast majority of the traffic to their sites. While it is easy to say they don’t care, I believe in many cases, they just are not aware..

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AngularJS – Everything you need to know!

Below is the link to the Webinar I did last week on AngularJS – Everything you need to know! Learn from myself and two other top technical SEO experts Catfish Comstock and Benj Arriola – in an experienced-based discussion focused on tackling AngularJS. Enterprises are rapidly adopting AngularJS as part of any redesign. But do..

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Should you Buy Brand Terms When your Rank #1?

So you have a #1 ranking brand term should you also buy it in paid search?  I recently wrote the article about the 81% of all paid ads that don’t have an accompanying orgnaic listing.  That was a byproduct stat from teh main purpose of the research which was to reassure advertisers that running paid..

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Maximizing your Top Ranking Keyword Performance

How many of your top ranked keywords are under performing?  If you are like most companies, your not tracking it so you may not know. The goal of most SEO’s is to achieve top rankings and high conversions.  Unfortunately, once we get the top rankings little is done to maximize it or even make sure..

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